For 25 years, ABC Design has been successfully developing, producing and marketing strollers, stroller accessories and other baby articles. Dietmar Fischer laid the foundation stone for the company’s success when he hit upon the idea of selling high-quality children’s products at a fair cost-performance ratio in Germany. Today, the medium-sized family business leads the market in combination travel systems and is among the world’s leading providers of high-quality baby and toddler articles. Parents in more than 40 countries worldwide place their trust in our high product quality and appreciate our products‘ extensive functionality.
1991 ABC Design is established in Waldshut in Baden-Württemberg by Dietmar Fischer and his wife Evi. The young family enterprise starts with the German market launch of the Italian pushchair brand “Monbebe”. The launch is accompanied by the specialist retail catalogue of the same name and a debut appearance with a separate exhibition stand at the “Kind + Jugend” trade fair for the baby and toddler outfitting sector.
1991 The first ABC Design collection comes onto the German market under the name “Baby Fun”. The products are manufactured at the Taiwan site.
1993 “Baby Fun” is discontinued, to be replaced by the first collection of ABC Design under the same name. Production moves to China.
1995 Childcare and sport are no longer mutually exclusive – ABC Design presents its new “Tech Rider”, the world’s first stroller with an adjustable push-bar.
1997 Childbirth is sometimes a double act – ABC Design launches its first twin pushchair. In the same year ABC Design brings out an eight-page catalogue for end consumers for the first time ever.
1998 ABC Design is on course for expansion, with its products already being sold in more than 26 countries all over the world.
1999 The fast-growing company moves into a new office building in Albbruck. A modern 5,000 square metre high-bay warehouse on the adjacent plot is fitted out with the capacity to store 2,200 pallets.
2000 ABC Design is totally on trend and kits out its first pushchair with pneumatic tyres. ABC Design launches a new product – the “Boomer” high-chair.
2001 Eastward expansion course – ABC Design makes its debut at the “Mother & Baby” trade fair in Moscow.
2003 Kids on the road – ABC Design launches its first pushchair with car seat and baby-safe. ABC Design presents end consumers with the new 2003/2004 catalogue featuring its many new products. ABC Design is presented with Moscow trade fair gold award for two of its products exhibited at the fair.
2004 Jörg Zehe is appointed to the management board and works alongside Dietmar Fischer as his deputy. He takes immediate charge of the Germany Sales and Export divisions.
2006 Pushchairs for Spain’s offspring – ABC Design makes its debut with its own exhibition stand at the “Feria Valencia de Puericultura” trade fair in Valencia.
2007 ABC Design sees its Albbruck workforce grow to 40 employees and is selling its products in 33 countries all over the world. A drive for innovation sees custom solutions coming onto the market, such as the “3-Tec” combi travel system or the “Zoom”, the smallest double buggy on the German market. Safety and quality are of equal importance to innovative product solutions at ABC Design.

The “TakeOff” folding buggy is the first product to be developed by ABC Design to win the iF product design award. In the same year the “TakeOff” is nominated for the Design Award of the Federal Republic of Germany.

2008 The “TakeOff” stroller carries off another award, winning silver in the prestigious IDEA Awards. ABC Design showcases two attractive new products at the “Kind + Jugend” trade fair, namely the “Condor” travel system and the “Spider Bouncer” baby bouncer.
2009 The “Zoom” double buggy wins silver in the Best Baby & Infant Product Award 2009.
2010 ABC Design is at the cutting edge with its pushchair configurator for the Apple iPhone.
2011 Bernd Fischer succeeds Dietmar Fischer to become the new managing director of ABC Design alongside Jörg Zehe.

The ABC Design catalogue is now available for the Apple iPad.

2012 A new member has been added to the ABC Design product family in the shape of the Avus pram.

For the 25th time ABC Design is taking part in the Kind + Jugend trade fair.

2013 3,500 pieces of feedback formed the basis for the development of a unique line of pushchairs. The innovative PLUS range from ABC Design is setting standards in design and functionality.

The Avito is celebrating its première. The stroller puts in an impressively sporty performance with its innovative and compact design. It is ideal for families who love freedom of movement.

ABC Design has won two Mommy Awards with its Turbo 6S combination travel system and the Zoom double buggy.

2014 Stylish features and attractive leather trim account for the good looks of the new limited edition Style. The Turbo 4S, Turbo 6S, Viper 4S and Zoom are all available in the new elegant design.

The Zoom double buggy fought off around 100 other brands from all over the world to win the Lovedbyparents Award in two categories and reached the top three in the 2015 Mother & Baby Awards.

2015 ABC Design expands its collection with the stroller model Salsa. As a sporty and flexible three-wheeler or on four easy-steer wheels, Salsa stands for unique mobility combined with a distinctive urban character.

A total of 6 awards, including gold, silver and bronze awards, our winners Zoom, Cobra & Takeoff took home at the Lovedbyparents Awards 2015

Silver award for ABC Design Mamba in the category „Best Travel System“ at the Mother & Baby 2016 awards.

Attractive sales environment for targeted product presentation: first ABC Design shop-in-shop systems installed in Germany and Switzerland.

ABC Designs‘ own Instagram channel goes live.

2016 ABC Design expands its collection with the lightweight and manageable pushchair Mint designed for active families who love to be on the move. Thanks to the practical folding mechanism, the Mint can be folded down to a small size one-handed.

With the launch of the new wooden high chair Hopper ABC Design expands its product portfolio by a new segment and a convincing product in terms of unique functionality.

The ABC Design Turbo 6 is winner of the prestigious NetMoms Mommy Award 2016 for most popular stroller. For over ten years, the Turbo tops the list of the best-selling and most popular prams in Germany.

Once again, the double/ twin buggy ABC Design Zoom topped more than thousand brands at the Lovedbyparents Awards 2016 in three categories, winning two gold awards and one of the prestigious platinum awards for Best Double Stroller.